Page 32 - Scouting Museum

advenTure BaSe 100
30 Part One
CELEBRATINg SCOUTINg C
Adventure Base 100 traveled the country in 2010 to rally people of all ages to join the BSA in “Celebrating the Adventure, Continuing the Journey.” Through interactive experiences, demonstrations, and hands-on activities, visitors had an exciting and close-up view of the history and the future of the Boy Scouts of America.
The mobile Scouting experience was conceived and de- veloped by the National Scouting Museum in partnership with Fleishman-Hillard International Communications and Pierce Promotions along with tour sponsors AT&T, ExxonMobil, and Accenture. Adventure Base 100 began its 11-month odyssey at the Tournament of Roses Parade in Pasadena, California, on New Year’s Day 2010. From there, the 18-wheeler traveled through 31 states, rolling into 42 cities nationwide.
At each stop, Adventure Base 100 unfolded into a 10,000-square-foot campus of highly engaging, immersive Scout-related experiences with a ropes course, a climbing wall, knot-tying stations, digital exhibits, a time capsule, a stage show featuring music and demonstrations, contests and prizes, and more. A multisensory IMAX-like dome offered visitors the sights, smells, and sounds of Scouting. A traveling museum presented
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Opposite page: On its 2010 tour of America, Adventure Base 100 traveled through
31 states, rolling into 42 cities nationwide.